Research Services

Each research project we conduct draws upon the knowledge and experience of our senior staff as well as an extensive network of market experts. Our researchers are recognized experts in the areas of educational sales, marketing, product development, and curriculum and instruction in all major content areas. 

To provide the support our researchers need to carry out their work, the corporate office in Yardley is staffed with research associates who assist in setting up appointments for interviews, making arrangements with focus group facilities, setting up virtual focus groups and testing to ensure the technology will work as needed, collecting data for primary research surveys, and helping in the analysis of data and drafting of reports.  

In addition, our researchers are able to tap into the synergy of the entire organization, leveraging the power of up-to-date information that our sales managers, project managers, sales people, and consultants are gathering on a daily basis. This knowledge informs all of our research.

All research conducted at KnowledgeQuest is overseen by Gerry Bogatz, founder and president. Gerry brings to the table 20 years in various positions with Educational Testing Service, including five years as co-director of national evaluations for the Children's Television Workshop (Sesame Street, The Electric Company), and more than 20 years of educational consulting, sales, and industry research.

It is important to note that our market research is always of practical benefit and our time is spent effectively because

• We know schools – their problems, strengths and opportunities.
• We know how to navigate the often complex school district landscape.
• We understand structural realities and what will and won't work.

Over the last 13 years, KnowledgeQuest research services have been performed for dozens of companies, including:

• AGS
• All Kinds of Minds
• Brookes Publishing
• Carolina Biological Supply Co.
• Educational Testing Service
• Frey Scientific
• Harcourt Achieve
• Heinemann
• International Baccalaureate Organization
• National Academy of Sciences
• PBS TeacherLine
• Realityworks
• Rowland Reading Foundation
• Scholastic
• School Specialty Media Company
• STI