Materials
To Support Your Message
Every marketing campaign has different needs for support
materials. Whether you are interested in school marketing,
library marketing, or higher education marketing, we can
help you determine the materials that will best fulfill
your individual requirements and then create them. We can
coordinate the entire process from concept and design to
production, printing and delivery of:
- Brochures & Sell Sheets
- Product & Service Catalogs
- Product Data Sheets
- Database Marketing
- Direct Marketing
Brochures & Sell Sheets
We help you make the most of these popular "leave-behind" items to
support your sales efforts.
Product & Service Catalogs
Our creative team works closely with you and our marketing experts to make
sure your offerings are showcased to best effect. We build value into every
page of your print and online catalog with compelling copy, flattering design
and photography, and response mechanisms that work to close sales.
Product Data Sheets
We make the most of these informative sales support tools, highlighting features
and benefits in a way that is designed specifically for the target audience.
Database Marketing
MarketingWorks recognizes the power and value of your customer database. Your
current customers are your number one prospects. We help you leverage that
power by identifying and creating opportunities to reach these highly qualified
sales prospects by
- performing a professional analysis of your information
to determine its value and usability
- putting the power
of our Pivotal eRelationship Customer Relationship
Management (CRM) software system to work for you
in properly maintaining your data and making sure you
get the most out of it
Direct Marketing
We help our clients coordinate every aspect of direct marketing campaigns.
From concept, design and production to target audience selection, mail processing,
and follow-up analysis, we make sure all details work in conjunction with
the overall program strategy.
- Postal mail campaigns
- Ethical email campaigns
- Web demonstrations and promotions
Our direct mail campaigns have achieved remarkable results
for our clients, with response rates up to 25%. As a
premier education industry consultant, MarketingWorks
is a recognized leader in the education market for ethical
email strategies that conform to federal CAN-SPAM guidelines,
so you can relax while letting this effective tool work
for your campaign. And early on, we recognized the powerful
potential of the Internet in a market that has embraced
cyberspace like few others. See how we can put our expertise
to work for you.
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